Alibaba anti-counterfeiting alliance worked with LV to root out the fa ke production chain

Four gangs, seven dens and a dozen of ringleaders for counterfeit production with an involved value of as high as RMB 200 million came to light.

On September 12, Alibaba anti-counterfeiting alliance announced its outcome for the fa ke fight. Since the establishment of the alliance 9 months ago, a total of 28 brand-related cases have been uncovered under the assistance of the alliance. Among these, LV, as a leading luxury brand, works with the police and ta kes advantage of Alibaba big data to cut off an industrial chain of counterfeit production, logistics and wholesale, with the fight as intensive as that against drunk driving.

Currently, the case suspects are being under trial.