Thirteen local members jointly launched the big data-based anti-counterfeiting campaign to clean up the market

(On August 1, the launching meeting of Cloud Sword Alliance for government-business coordination was held in Hangzhou, involving 13 local members of the alliance)

On August 1, under the sponsorship of the Office of National Leading Group on Fight against IPR Infringement and Counterfeiting, the local offices of leading group on anti-infringement and anti-counterfeiting in 13 provinces, autonomous regions and cities, their member organizations as well as Alibaba representatives attended the action conference of “Cloud Sword Alliance” in Hangzhou. They discussed the action plan of jointly combating counterfeits offline for the purpose of purifying the market environment.

It is learned that the “Cloud Sword Alliance” this time covers 13 provinces, autonomous regions and cities, including Zhejiang, Shanghai, Jiangsu, Anhui, Jiangxi, Hainan, Guangdong, Fujian, Yunnan, Guizhou, Sichuan, Guangxi and Hunan.

At the meeting, Chai Haitao, Deputy Head of the Office National Leading Group on Fight against IPR Infringement and Counterfeiting said, “To win the battle against IPR infringement and counterfeiting, it requires concerted efforts and close cooperation between governments, enterprises, social organizations and the general public so as to create a co-governance pattern with the involvement of multiple parties.”

As the Internet economy develops rapidly, the illegal and criminal activities of IPR infringement and counterfeiting take up new forms. The industry of fake production and sale appears to be chain-based, organized, cross-regional and cross-sector, says Xu Gaochun, Office Director of Zhejiang Provincial Leading Group on Fight against IPR Infringement and Counterfeiting.

Also at the meeting, the provincial representatives all together released Declaration of Cloud Sword Alliance for Government-Business Cooperation, which stated that all members should enhance coordination with governmental agencies in law enforcement, promote joint efforts on law enforcement between different regions, unleash new power of big data to fight counterfeiting, reinforce concentrated rectification in key areas, improve IPR protection publicity and training as well as push forward social co-governance.

Source: Xinhua News Agency