Guizhou: Local brands being promoted globally
Guizhou authorities initiated a global campaign to promote the top 100 local brands in the provincial capital of Guiyang on Nov 27. The move came after a policy issued by the provincial government in May to improve the quality of locally made products and expand the influence of local brands. The top 100 brands in Guizhou involved in the campaign cover such sectors as liquor, tea, medicine, cuisine, natural drinking water and green agro-products. To facilitate their promotion, the province has also launched an online platform to market them worldwide, with a focus on well-known brands and geographic indications.